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Radisson unveils new conversion brand

Radisson unveils new conversion brand

Radisson Hotel Group has launched a new soft brand, Radisson Individuals. The company has designed it as a conversion brand, offering independent hotels and local, regional chains the opportunity to be part of the global Radisson Hotel Group platform. Federico González, chief executive of Radisson Hotel Group, said: “The launch of Radisson Individuals marks another […]

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